Trademarkology: The Law of the Brand

Trademarkology: The Law of the Brand

Tag Archives: Halloween

Going Bananas for Halloween – Costume Wars

Posted in Trademarks
Are you a Halloweenie? If you are, you value all things Halloween on this spooky day filled with tricks, treats, and… you guessed it – costumes. The National Retail Federation estimates that Americans will spend over $9 billion this year, with about $3.4 billion attributable to costumes. Costumes are big business. The banana costume is… Continue Reading

Phantasmarkgoria

Posted in Trademarks
In the spirit of Halloween, this post will be about the ghostly subject of phantom marks. Generally, a trademark application filed in the United States may seek registration of only one mark. This is not always the case in other countries. For example, in the United Kingdom, Australia, and Hong Kong, it is possible for… Continue Reading

For a Limited Time Only….

Posted in Brands, Copyright, Trademarks
Hallowe’en is only a few days away. That means there is limited time left to get your favorite Monster Cereals from the grocery store! General Mills’ Count Chocula, Franken Berry, and Boo Berry cereals are only a few years older than I am.[1] (Not the boxes in my pantry; the original brands.) So these annual… Continue Reading

Spooktacular Guide To Halloween Trademarks

Posted in Trademarks
Halloween is one of the fastest growing consumer holidays in the United States. According to the National Retail Federation’s Halloween Consumer Spending Survey, total spending on Halloween in the United States — which includes costumes, candy, and decorations — is expected to reach $7.4 billion. Americans will spend an average of $77.52 per person on Halloween this… Continue Reading