Trademarkology: The Law of the Brand

Trademarkology: The Law of the Brand

Tag Archives: trademark registration

Cheaper, Faster, … Better?

Posted in Trademarks
In its quest to improve the accuracy of the trademark register, the U.S. Patent and Trademark Office (the “PTO”) has proposed a streamlined cancellation process for review and comment by August 14, 2017. The proposal would modify existing regulations to make the streamlined process an option available to petitioners seeking to cancel a federal trademark… Continue Reading

.SEX Top Level Domains Now Available – But Why?

Posted in Trademark Basics, Trademarks
On October 5, 2015, ICANN opens the door for trademark owners to register their marks in connection with the new .SEX top-level domain.  This is called a “sunrise” period and permits domain name registrations before the top-level domain goes active. Why would anyone want to register their trademark in connection with the .SEX top level… Continue Reading

China Dunks on Michael Jordan

Posted in Trademarks
Michael Jordan has one of the best trademark brands in basketball and is by all accounts a worldwide legend.  But, that didn’t help him prevent a Chinese company from registering multiple trademarks using a similar name and silhouette of a player on athletic shoes. The Chinese company operates as Qiaodan Sports Co, where Qiaodan is… Continue Reading

Arguing Before The Trademark Trial and Appeal Board

Posted in Patents, Trademarks
Today I argued before a three-judge panel of the U.S. Patent and Trademark Office Trademark Trial and Appeal Board (“TTAB”). The TTAB is comprised of twenty-three administrative judges who settle disputes regarding trademark registration.  The disputes can be between two parties who have a conflict regarding rights to register a mark under U.S. trademark laws, or… Continue Reading